Non-Traditional Licensing Opportunities
Bring the comfort of the Applebee’s neighborhood grill and bar to where your guests are. Growth venues include:
- Airports
- Casinos
Non-Traditional Licensing Details
- Financial Requirements: Varies depending on concept
- Qualification & Approval Process: See domestic process
- Initial Franchise Fee (depending on concept): $35,000-$50,000
- Royalty Fee: 4% of Gross Sales
- Advertising Fees
- National Advertising: 3.5%
- Local Advertising: 0.25%
License Term: 10 years